Sea Guide: rod guides, reel seats and grips

Since 1997, Sea Guide has made rod guides, reel seats and grips. The Chinese maker produces its frames, plating and ceramics in its own factory.

View products (37) See the Sea Guide rod guides
1997
Sea Guide brand founded
Weihai, China
Home city of Sea-Guide Metal Manufacturing
76,000 m²
Integrated plant: frames, plating and ceramics

The story of the brand

Sea Guide, a maker that builds everything itself

Sea Guide was born in China in 1997. The company, Sea-Guide Metal Manufacturing, is based in Weihai. It designs and makes parts for fishing rods. Its core market is still the factories that build rods for other brands.

Sea Guide chose to make everything itself, without reselling another maker's parts. Its industrial site covers more than 76,000 m². Guide frames, plating and ceramics are all made there. This control over each step also lets it cut lead times for its partners.

Sea Guide later opened a warehouse in Irvine, California. It holds several hundred thousand guides for the American market. For the first time, the brand then sold its parts to rod builders. Today its range covers spinning, casting, fly fishing and boat fishing.

Our Sea Guide articles
All-In-One
Seaguide Kit Carpe Tradi Longue distanceSeaguide Kit Carpe Tradi Longue distance
SKU BlackRA-packcarpeTLD
Brand Sea Guide
Mounting Carpe
Blank power (3.0-5.0 lb)

Seaguide Kit Carpe Tradi Longue distance

37,15€
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Frequently Asked Questions

Everything about the brand

Where does the Sea Guide brand come from?

Sea Guide is a Chinese brand founded in 1997. It belongs to Sea-Guide Metal Manufacturing, a maker based in Weihai. The company designs and makes fishing rod parts: guides, tip tops, reel seats and grips.

For the American market, Sea Guide runs a warehouse in Irvine, California. Its main clients are the factories that build rods.

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